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  • New York Stage Talent Cooks Up a Musical About Bacon in Las Vegas

    Playbill | November 05, 2015
    Spamalot, move over, there's another pork-based musical in town. Fully funded by Hormel, the lunch meat company, The Black Label Bacon Strip Show will be presented one performance only, Nov. 6 at Marquee Nightclub and Dayclub at The Cosmopolitan Hotel in Las Vegas, and, as you might expect, the burlesque-type show features stripping bacon strips on the Las Vegas Strip.
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    Topics: Brands, Events
  • The Lowdown: Maytag Man Gets Hairy, Hormel Stages Strip Show

    AdAge | November 04, 2015
    Hormel and BBDO Minneapolis are staging a one-night-only Black Label Bacon Strip Show on Nov. 6 in Las Vegas with acrobats, music and "bacon burlesque dancers" named after four varieties of Hormel Black Label -- cherrywood, pecanwood, brown sugar and jalapeño. It's being touted as a Broadway-level production and is the brand's latest effort after 2013's first International Bacon Film Festival and last year's "Bacon-Fueled Motorcycle" and follow-up film festival.
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    Topics: Brands, Events
  • Spam Goes From The Can to The Bag, But Will it Work?

    The Daily Meal | November 04, 2015
    Spam may not be first cut of meat that comes to mind when you think of gourmet cuisine. But to many Hawaiians this canned pork product is a staple for casual eating and even fine dining. "Spam is a really popular product in Hawaii, most of us grew up with it as kids,” says chef Chung Chow of New York City's Noreetuh Hawaiian restaurant.
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    Topics: Brands, Innovation
  • Jaime King plants a tender kiss on son James as she gets into the Halloween spirit early with a feast at her Beverly Hills home

    Daily Mail | October 29, 2015
    Jaime King invited friends and family to a feast at her Beverly Hills home to kick off the holiday season. The 36-year-old actress hosted the intimate dinner on Sunday along with her 39-year-old director husband Kyle Newman. The soiree sponsored by Hormel Foods featured a large fall themed menu with custom recipes.
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    Topics: Brands
  • Bacon burlesque

    Meat & Poultry | October 28, 2015
    Hormel Black Label bacon will host a burlesque-inspired dance performance on the Las Vegas strip Nov. 6, all in the name of bacon. The Black Label Bacon Strip Show will feature four bacon burlesque dancers named after the four Hormel Black Label bacon flavors –cherrywood, pecanwood, brown sugar and jalapeño. The show will take place at MARQUEE Nightclub and Dayclub at The Cosmopolitan of Las Vegas.
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    Topics: Brands
  • Muscle Milk Extends Partnership with Stephen Curry Through 2018

    BevNet | October 27, 2015
    CytoSport, Inc., one of the leading sports nutrition companies in the United States and parent company to the Muscle Milk® brand, announced today that it has renewed its partnership with All-Star point guard Stephen Curry through 2018. Terms of the deal are undisclosed. “My partnership with the Muscle Milk® team began in the early stages of my career, and they’ve supported me throughout this amazing journey,” said Curry.
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    Topics: Brands
  • Hormel Takes SPAM Out of the Can

    KAAL ABC News 6 | October 09, 2015
    If you've ever thought to yourself, "i love spam, but how do i eat it while on the go?"  Well, Hormel has your answer. The Austin-based company has just rolled out its new "SPAM Snacks” -- dried spam bites that come in a pouch.  They come in three flavors -- classic, teriyaki, and bacon.
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    Topics: Brands
  • Jennie-O gains ground with ‘ground’

    West Central Tribune | October 06, 2015
    Folks in California pride themselves on being the trendsetters when it comes to the growing national interest in culinary choices that are both good for you and taste great. What the West Coast trendsetters might not know is that they are actually taking their lead from Willmar, located nearly smack dab in the middle of the country. It’s here that Jennie-O Turkey Store is producing not only the products, but also providing the marketing and development know-how that is helping turkey continue to grow as a consumer choice.
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    Topics: Brands, Company
  • Hormel's protein powerhouse: growth shaped through deals and new ideas

    Star Tribune | September 23, 2015
    Consumers are becoming more leery of processed foods, yet Spam is still plugging along. Hormel Foods Corp. is even introducing a dried, bite-size snack version of the 78-year-old paragon of processing. At the same time, Hormel is crossing a new meat frontier — organic and natural — with its recent $775 million purchase of Applegate Farms.
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    Topics: Brands, Company, Innovation
  • Hormel’s new look(s)

    Food Business News | September 18, 2015
    Hormel Foods Corp. is diversifying. The corporation synonymous with such iconic brands as Spam, Dinty Moore and Cure 81 is now a competitor in such categories as peanut butter with its Skippy brand, performance products (Muscle Milk) and condiments (Wholly Guacamole). The diversification has extended the company’s reach in the marketplace and given it a platform from which to innovate.
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    Topics: Brands, Company, Events
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