Jeff Frank is vice president of marketing for the foodservice division at Hormel Foods. In this position, he is responsible for the overall development of advertising, brand strategy, and financial performance for the foodservice division.
Frank began his career with Hormel Foods in 1998 as a meat products sales representative in San Francisco, Calif. A year later, he transferred to the world headquarters and steadily progressed to the position of senior product manager in 2003 overseeing iconic brands such as Hormel® Black Label® bacon and Hormel® Cure 81® ham. In 2005, he advanced to the position of director of retail marketing at the company’s former business in Los Angeles, Calif., and was promoted to vice president of retail marketing in 2007. He transitioned to the company’s joint venture with Herdez del Fuerte S.A. de C.V (Mexico), MegaMex Foods, in 2009 as the vice president of marketing. He was named president & CEO of MegaMex Foods in 2013 where he successfully led the global supply chain and drove business growth with on-trend brands such as Wholly Guacamole® dips and Herdez® salsa. He assumed his current role in 2018.
Frank holds an executive certificate from UCLA’s Anderson School of Management, a master’s degree in business administration from the University of St. Thomas, and a bachelor’s degree in business administration and Spanish from the University of Minnesota-Duluth.
He and his wife, Maria, enjoy spending time with their two children.