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Hormel announces Tulip as UK partner for Skippy Peanut Butter

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January 5, 2016

New Food Magazine

Skippy Peanut Butter is a favourite brand in America as well as being well known internationally.

Hormel Foods is keen to replicate this success in the UK’s fast growing peanut butter category and aims to make an original American Peanut Butter into a top three brand in the UK. Long-time Hormel partner, Tulip Limited, will position the brand for growth through a marketing and sales drive in the UK.