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This includes a focus on education and inspiration in the category. Columbus Craft Meats, a division of Hormel, Austin, Minn., offers a number of entertaining items including the Columbus Charcuterie Tasting Board and Columbus Grand Charcuterie Sampler.
The Columbus Craft Meats’ ready-to-serve Tasting Board includes Salume, cheese, crackers, olives and chocolate-covered cranberries in a convenient and premium packaging tray. Its Charcuterie Sampler includes six premium salami enclosed in a package that features thoughtful pairing selections.
“The charcuterie category continues to grow, and more consumers are searching for charcuterie online, consuming it at home and in restaurants and sharing their experiences on social media,” said Sean McNeil, senior brand manager at Columbus Craft Meats. “We continue to educate and inspire our consumers through our website, instore signage, product packaging and on social media.”
