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Share Friendship with a Winter ‘Brrr Basket’

February 6, 2024


It’s not just a gift, it’s a delicious gesture of friendship.

Winter is in full swing for many, and that no doubt comes with a host of mixed emotions. Even if you’re not a fan of the colder temps and shorter days, we know how to turn you into a believer.

For a large part of the United States, the winter season is cold, chilly, windy, dark and not overly enjoyable- unless you’re a snow lover. But for those of us who don’t enjoy the frigid temps and flurries, there’s a cozy and delightful surprise trend sweeping the country right now, and it’s guaranteed to brighten the winter doldrums for your friends and loved ones. Enter the Brrr Basket, a delightful assortment of snacks and cozy items. It’s a ray of winter sunshine delivered right to your bestie’s door. Brrr Baskets are filled with your loved one’s favorite snacks, special indulgences, and cozy and warm items for curling up with a book or riding out a blizzard in comfort by the fireplace.

But first and foremost, let’s talk about the snacks. No Brrr Basket is complete without an array of delicious treats. Think chocolate, sweet and savory mixes, comfort foods and other sweet indulgences. The goal is to create a snacking experience that warms both the recipient’s heart and stomach. When assembling your Brrr Basket, consider the recipient’s favorite flavors, snacks and brands. Or, encourage them to be adventurous with some new flavors and products!

We think a well-rounded Brrr Basket should be filled with crave-able, snackable products that encompass a variety of flavors and textures.

For an indulgent treat for your recipient’s sweet tooth, try:

  • JUSTIN’S® White Chocolate Peanut Butter Cups
  • JUSTIN’S® Mini Dark Chocolate Peanut Butter Cups
  • SKIPPY® P.B Bites Girl Scouts Adventurefuls
  • SKIPPY® P.B Bites Girl Scouts Chocolate Peanut Butter

If your BFF is more of a salty snacker, check out these salty, savory snacks that are sure to be a hit.

  • CORN NUTS® Original Crunchy Corn Kernels
  • CORN NUTS® Mexican Style Street Corn Flavor
  • PLANTERS® Cheez Balls
  • HORMEL® Pepperoni Snack Stix
  • PLANTERS® Cashews Dill Pickle
  • PLANTERS® Sweet & Spicy Peanuts

Wanting to throw in something with a sweet and savory blend? No problem! Try these favorites:

  • SPAM® Maple Flavored
  • PLANTERS® Cashews Cinnamon & Brown Sugar
  • PLANTERS® NUTrition Energy Mix
  • SKIPPY® P.B Bites Pretzel

But it’s not just about the snacks – a true Brrr Basket is a treasure trove of comfort essentials. Cozy socks? Check. Plush blanket? Double-check. The kind of fuzzy slippers that make you feel like you’re walking on clouds? Oh, absolutely. Don’t forget to include some entertainment options to complete the cozy package. A classic winter-themed movie or a novel can be the perfect companion for those long, chilly nights The goal of these baskets is to make it impossible not to find some joy in winter hibernation.

As you deliver a Brrr Basket to your friends, savor the joy on their faces as they receive their bundle of winter warmth. It’s not just a gift; it’s a gesture of friendship wrapped in cozy blankets and tasty treats. After all, nothing says friendship like a cozy night in with delicious snacks!