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Hy-Vee Partners with Hormel Foods and First Responders to Give Away 5,000 Hams


West Des Moines, Iowa

Hy-Vee’s Annual Hams for the Holidays Campaign Assists Families in Need This Spring

Hy-Vee, Inc., in partnership with Hormel Foods and local first responders, is announcing details for its 2021 Hams for the Holidays campaign. The Fourth Annual Hams for the Holidays initiative includes stops in 14 cities this month where Hy-Vee employees, alongside local law enforcement, fire and EMS, will hand out 5,000 Hormel® Cure 81® hams to families in need throughout the company’s eight-state region.

“There is no doubt that 2020 was one of the toughest years we have ever faced and so many are still struggling with food insecurity,” said Randy Edeker, chairman, CEO and president of Hy-Vee. “We are fortunate to have great partners who share Hy-Vee’s passion for giving back to the community. Since 2017, Hy-Vee’s Hams for the Holidays events have been an incredible way for us to help thousands of our neighbors in need. We look forward to continuing our efforts this spring to directly impact those in the areas we serve.”

Fourteen events are scheduled between March 24-31, prior to the Easter holiday. Product will be safely loaded into customer vehicles using a contactless method to minimize physical contact and enforce social distancing. All event helpers will be wearing masks and gloves for additional safety measures.

“Hormel Foods is proud to partner with Hy-Vee to support hunger-relief efforts in their communities,” said Kelsey Tynan, Hormel® Cure 81® brand manager at Hormel Foods. “The Hy-Vee Hams for the Holidays promotion amplifies our Hormel® Cure 81® Hams for Hunger® program and highlights our long-standing relationship with Hy-Vee, and we are honored to work together and make such a substantial contribution for those in need.”

The following is the list of locations and start times. Each event will last for up to two hours or until all hams are distributed, whichever occurs first.

Dates Event Location
Wednesday, March 24
5 p.m. start time
W.H. Lyon Fairgrounds
100 N. Lyon Blvd.
Sioux Falls, SD
Thursday, March 25
5 p.m. start time
Evelyn Davis Park
1400 Forest Ave.
Des Moines, IA 50309
Thursday, March 25
5 p.m. start time
Boys and Girls Club
4619 Jenewein Road
Fitchburg, WI 53711
Thursday, March 25
5 p.m. start time
Fellowship Baptist Church
3355 N. 4th Street
Minneapolis, MN
Thursday, March 25
5 p.m. start time
Hospitality House
1220 Logan Avenue North
Minneapolis, MN
Thursday, March 25
5 p.m. start time
Peoria Friendship House
800 NE Madison Ave.
Peoria, IL
Thursday, March 25
5 p.m. start time
SouthPark Mall
4500 16th St.
Moline, IL
Friday, March 26
5 p.m. start time
KCPD East Precinct
2640 Prospect Ave.
Kansas City, MO 64127
Monday, March 29
5 p.m. start time
Riverside Park
100 Riverside Blvd.
Sioux City, IA
Tuesday, March 30
5 p.m. start time
Quincy Place Mall
1110 N. Quincy Ave.
Ottumwa, IA
Tuesday, March 30
5 p.m. start time
Lincoln Salvation Army
2526 Potter St.
Lincoln, NE
Tuesday, March 30
5 p.m. start time
Roy Watson Youth Sports Complex
1000 Essex Parkway NW
Rochester, MN
Wednesday, March 31
5 p.m. start time
Veterans Memorial Stadium
950 Rockford Road SW
Cedar Rapids, IA 52404
Wednesday, March 31
5 p.m. start time
Albert Oakland Park
1900 Blue Ridge Road
Columbia, MO
Wednesday, March 31
5 p.m. start time
Hummer Sports Park
436 SW Oakley Ave.
Topeka, KA
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About Hormel Foods – Inspired People. Inspired Food.

Hormel Foods Corporation, based in Austin, Minn., is a global branded food company with over $9 billion in annual revenues across 75 countries worldwide. Its brands include SKIPPY®, SPAM®, Hormel® Natural Choice®, Applegate®, Justin’s®, Columbus®, Wholly®, Hormel® Black Label®, Columbus® and more than 30 other beloved brands. The company is a member of the S&P 500 Index and the S&P 500 Dividend Aristocrats, , was named on the “Global 2000 World’s Best Employers” list by Forbes magazine for three straight years, is one of Fortune magazine’s most admired companies, has appeared on Corporate Responsibility Magazine’s “The 100 Best Corporate Citizens” list for the 12th year in a row, and has received numerous other awards and accolades for its corporate responsibility and community service efforts. The company lives by its purpose statement — Inspired People. Inspired Food.™ — to bring some of the world’s most trusted and iconic brands to tables across the globe. For more information, visit and

About Hy-Vee, Inc.

Hy-Vee, Inc. is an employee-owned corporation operating more than 275 retail stores across eight Midwestern states with sales of $11 billion annually. The supermarket chain is synonymous with quality, variety, convenience, healthy lifestyles, culinary expertise and superior customer service. Hy-Vee ranks in the Top 10 Most Trusted Brands and has been named one of America’s Top 5 favorite grocery stores. The company’s more than 88,000 employees provide “A Helpful Smile in Every Aisle” to customers every day. For additional information, visit