Kellogg Company Expands World Food Day Online Food Drive on Amazon
Battle Creek, Mich.
Recognizing that one in nine people in the U.S. may not know where their next meal is coming from1, Kellogg Company is pleased to welcome Del Monte Foods, Inc. and Hormel Foods to the second year of its World Food Day online food drive on Amazon. From Oct. 1 through Nov. 15, people can visit a special donation page to simply “click, ship and donate” the 10 foods most requested by Feeding America® member food banks across the U.S.
“Through our Kellogg’s® Better Days global purpose platform, we’re helping to end hunger by addressing the interconnected issues of food security, climate resiliency and well-being for people, communities and the planet. In doing so, we’re creating Better Days for 3 billion people by the end of 2030,” said Kris Bahner, Senior Vice President, Global Corporate Affairs at Kellogg. “We’re especially excited to work with new partners and more food banks to drive greater awareness of this giving opportunity. For World Food Day 2019, we intend to generate even more food donations, to more food banks, to help feed more families.”
“We’re very pleased to see this innovative, online food drive expanded in its second year to include 18 Feeding America member food banks,” said Andy Wilson, Chief Development Officer at Feeding America. “Thanks to the generous support of Kellogg, Del Monte Foods and Hormel Foods, we are raising awareness of the vital role that food banks play in communities and ensuring that, together, we will help provide food to people in need just in time for the holiday season.”
The online food drive will also be featured in a video segment created with Amazon Live, educating customers about the importance of donating to local food banks and the ease of donating online. The segment will stream beginning on 10/16 on Kellogg’s Fighting Hunger donation page, amazon.com/live, as well as other pages on Amazon.
According to Feeding America, the non-perishable foods most requested by member food banks include the following:
- Canned protein (chicken, beef, turkey, fish)
- Canned or boxed meals (soups, stews, ravioli, mac & cheese)
- Canned fruits & vegetables
- Cereal (hot & cold) and bars
- Dried beans
- Peanut or other nut butters
- Dry or canned pasta
- Pasta sauce
- Shelf-stable milk
“Del Monte is honored to be a partner in Kellogg’s World Food Day online food drive on Amazon,” said Bibie Wu, Chief Marketing Officer of Del Monte Foods. “Del Monte has a long-standing commitment to increasing access for all to more fruits and vegetables through both our product offerings and our community involvement with organizations like Feeding America. Joining this initiative to bring awareness to food insecurity and put nutritious food on the table was an easy decision.”
“As a global branded food company, Hormel Foods is inspired to make the world a better place and to help fight food insecurity through Our Food Journey™,” said Steve Venenga, Vice President of Grocery Products Marketing at Hormel Foods. “We are extremely proud to join efforts and be a partner in the online food drive to help others.”
The online food drive in the U.S. is part of Kellogg Company’s global World Food Day initiative. Through a variety of employee-led meal-packing events and numerous food drives, the company intends to donate 5 million servings of food to help feed people in need.
Each year, the Food and Agriculture Organization (FAO) of the United Nations sponsors World Food Day to focus on efforts to address food security to achieve the U.N. Sustainable Development Goal #2 – Zero Hunger. In 2019, the World Food Day theme is Healthy Diets for a #ZeroHunger World. FAO calls for action to make healthy and sustainable diets available and affordable to everyone.