In its latest national ad campaign, Think it up. Make it up. Pep it up!®, the meat giant is encouraging pepperoni lovers to think beyond pizza as the ultimate pairing for this fun, versatile product.
Jeremy Zavoral, Brand Manager, Hormel®“Pepperoni is a versatile ingredient that can unleash any family’s creativity,” said Jeremy Zavoral, Brand Manager. “We have found that pepperoni enables the fun of hands-on meal creation and the freedom to pizza-fy almost any recipe.”
He had me at pizza-fy! The campaign features a series of animated videos, or “pepisodes,” showcasing how one of the best pizza toppings makes for a spectacular addition to almost anything, including the likes of nachos and quesadillas.