Jennie-O Turns on Turkey Hotline for Thanksgiving
Meat + Poultry
The turkey supplier has also curated additional tools and resources for consumers to help with planning their turkey day meals.
With the hotline, Jennie-O consumer-engagement experts will be available to help ease the stress around holiday meal planning. To make it even more convenient to get those holiday meal prep questions answered, the company’s experts are reachable in many ways, including: the company’s 1-800-TURKEYS hotline, through live chat on the Jennie-O website, and even by texting “Turkey” to 73876.
From advice on how to prep and cook a turkey, to recipes for side dishes and how to use leftovers, consumers can reach out for real-time support through Nov. 28 via the easiest method for them. Also new this year, in the days leading up to the Thanksgiving holiday, Jennie-O specialists are available around-the-clock.
In a recent survey of 2,000 consumers that Jennie-O conducted in partnership with OnePoll, 49% of respondents said that turkey is the marquis dish for their Thanksgiving meal, but many are still intimidated about the right way to cook it. Jennie-O hopes to help consumers alleviate the stress of holidays by sharing advice on how to prep and cook a turkey through the hotline and a myriad of other resources available on JennieO.com.
In addition to the tools, the company also has a product called JENNIE-O OVEN READY turkey that is pre-seasoned and frozen and goes right from the freezer to the oven with no thawing required.
Consumers can also track their fresh or frozen JENNIE-O whole turkey back to its originating farm through the JENNIE-O Turkey Tracker. From calculators that tell the host how much turkey to buy, to full menus for Thanksgiving dinner and inspiring suggestions for preparing tasty leftovers, Jennie-O offers easy solutions for the holiday meal.