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The Makers of SKIPPY® Peanut Butter Introduce P.B. Fruit Bites

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Austin, Minn.

Just in time for back to school, the makers of SKIPPY® peanut butter announced today the launch of SKIPPY® P.B. Fruit Bites, a line of bite-sized real dried fruit covered in a delicious, smooth coating made with real SKIPPY® peanut butter.

“We took the classic peanut butter and jelly flavor and created a convenient, on-the-go snack, combining the undeniably smooth taste of SKIPPY® peanut butter and real dried fruit,” said Aly Sill, brand manager at Hormel Foods. “We are thrilled to introduce SKIPPY® P.B. Fruit Bites as the next member of the iconic SKIPPY® peanut butter family of products and a perfect snack for peanut butter and jelly lovers across the country.”

Made with a real dried fruit center, SKIPPY® P.B. Fruit Bites come in two varieties: strawberry-flavored dried cranberry and dried grape – providing the classic taste of peanut butter and jelly in one bite.

Portable and poppable, SKIPPY® P.B. Fruit Bites are available in 4 oz. resealable pouches, offering a perfectly-sized snacking solution with 4 grams of protein.

Found in the peanut butter aisle, SKIPPY® P.B. Fruit Bites (MSRP $3.29 – 3.69) are available in select retailers across the country.

For more information about all SKIPPY® peanut butter products, including recipes, nutritional information and where to buy, visit www.peanutbutter.com or follow the brand on social media at www.Facebook.com/Skippy, www.Instagram.com/SkippyBrand and www.Twitter.com/Skippy.

About Hormel Foods – Inspired People. Inspired Food.™

Hormel Foods Corporation, based in Austin, Minn., is a global branded food company with over $9 billion in annual revenues across 75 countries worldwide. Its brands include SKIPPY®, SPAM®, Hormel® Natural Choice®, Applegate®, Justin’s®, Columbus®, Wholly Guacamole®, Hormel® Black Label® and more than 30 other beloved brands. The company is a member of the S&P 500 Index and the S&P 500 Dividend Aristocrats, was named one of “The 100 Best Corporate Citizens” by Corporate Responsibility Magazine for the tenth year in a row, and has received numerous other awards and accolades for its corporate responsibility and community service efforts. In 2016, the company celebrated its 125th anniversary and announced its new vision for the future – Inspired People. Inspired Food.™ – focusing on its legacy of innovation. For more information, visit www.hormelfoods.com and https://csr.hormelfoods.com/.