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Brand Overview

In 1933, Joseph Rosefield had the nutty idea to change the formula for peanut butter. He created SKIPPY® peanut butter, which was less sticky and longer-lasting. Peanut butter lovers fell in love, and spread the fun to their families and friends.  Fifty years after Joseph Rosenfield’s innovation, SKIPPY® peanut butter wowed peanut butter lovers again with SKIPPY® Natural peanut butter, the first no-stir natural peanut butter spread. This new spread was a revelation in nutty goodness—all the flavor with fewer ingredients and less mess. SKIPPY® peanut butter is still the choice for peanut butter lovers, filling lunch boxes, picnic baskets and kitchen tables everywhere.

Latest Tweets

  • Skippy 18 Apr

    Calm your hanger with PB! Karen (@FriedasProduce) wrote a story about discovering the might of SKIPPY® P.B. Bites:…

  • Skippy 17 Apr

    How to celebrate Springtime: get a giant chicken costume and eat SKIPPY® Peanut Butter! #YIPPEE!™ #MondayFunday

  • Skippy 16 Apr

    Mix SKIPPY® Peanut Butter, dried fruit & granola for a tastEE snack!

  • Skippy 12 Apr

    This chipotle jam will be your new jam! Try this sweet and spicy PB & YAY combo! #PBandYAY #SKIPPYNatural…

  • Skippy 10 Apr

    April showers bring…April flowers! #YIPPEE!™ #MondayFunday

  • Skippy 6 Apr

    Add SKIPPY® Peanut Butter, spinach and blueberries for a tastEE breakfast! #YIPPEE!™

  • Skippy 3 Apr

    This ride will start in 3…2…1…#YIPPEE!™ #FundayMonday

  • Skippy 2 Apr

    Happy National Peanut Butter and Jelly Day! Will you be using Creamy, Super Chunk, or Roasted Honey Nut?…

  • Skippy 30 Mar

    Peanutty muscles are Kung Fun! #YIPPEE!™